12.08.2011
Three short words that add up to a winning formula for TR MarineWorld.
After selling two brands, the leading Sydney dealership recently committed to an exclusive relationship with Mercury Marine, the world's leading manufacturer of recreational marine propulsion engines.
"To re-establish TR MarineWorld as a one stop Mercury shop is such a positive within today's market. The experience that the TR MarineWorld staff have across all Mercury lines of product is second to none. We see this as a fantastic result for Mercury and Mercury customers within the Sydney region" said Will Sangster, Director of Sales ANZP.
And after a successful week exclusively showing Mercury Marine engines at the Sydney International Boat Show, they're confident they've made a great decision for the future.
"We had a really successful boatshow with good sales," said Susan Tricker who, along with husband Ian, has owned and run TR Marine World for 16 years.
"Being a single franchise dealer with Mercury Marine is a great business decision for us. It's a decision that says we and our team believe in Mercury and we are 100 per cent committed to them, and that's good for our customers to see.
''It means our staff can focus on one high quality brand, which also makes things less confusing for our customers.
''Being exclusively with Mercury Marine also brings back a high performance dimension to our business. Ian comes from a high performance background, and as part of our exclusive relationship with Mercury we're back in the Mercury High Performance sector, which we're very happy about.
"At TR MarineWorld we believe in
providing our customers with top class service and products and
this new relationship with Mercury Marine will allow us to continue
doing that."
(left-to-right) Ian Tricker - TR MarineWorld, Susan Tricker - TR MarineWorld, Dustan McCoy - Chairman and CEO of Brunswick Corp (Mercury's parent company), John Temple - GM for Mercury ANZP, Will Sangster - Director of Sales Mercury ANZP, John Pfeifer - President of Brunswick Marine (EMEA) and Brunswick Global Structure